Cookie Policy
Last updated: 27 January 2026
1. What Are Cookies?
Cookies are small text files that are placed on your device (computer, smartphone, or tablet) when you visit a website. They are widely used to make websites work more efficiently and provide information to website owners.
Cookies help us understand how you use our site, remember your preferences, and improve your experience.
2. Why We Use Cookies
Essential Functions: Keep you logged in, remember your cart, ensure site security
Performance: Understand how you use our site to improve it
Analytics: Measure traffic and identify popular content
User Preferences: Remember your cookie consent choices and settings
3. Types of Cookies We Use
Essential Cookies
Always ActiveThese cookies are necessary for the website to function properly. They cannot be disabled.
| Cookie Name | Purpose | Duration |
|---|---|---|
| auth-token | Maintains your login session | Session |
| csrf-token | Security protection against attacks | Session |
| oddsup_cookie_consent | Stores your cookie preferences | 12 months |
Analytics Cookies
Requires ConsentThese cookies help us understand how visitors interact with our website. All information is collected anonymously.
| Cookie Name | Purpose | Duration | Provider |
|---|---|---|---|
| _ga | Distinguishes unique users | 2 years | Google Analytics |
| _ga_* | Maintains session state | 2 years | Google Analytics |
| _gid | Distinguishes users | 24 hours | Google Analytics |
What Google Analytics Tracks: Page views, time on site, referral sources, device type, browser, general location (city/country), and anonymised IP addresses.
Marketing Cookies
Requires ConsentThese cookies are used for marketing and advertising purposes, including remarketing campaigns. They help us show relevant advertisements and measure the effectiveness of our marketing efforts.
| Cookie Name | Purpose | Duration | Provider |
|---|---|---|---|
| _gcl_* | Conversion tracking and attribution | 90 days | Google Ads |
| _gac_* | Campaign performance tracking | 90 days | Google Ads |
| IDE | Remarketing and targeted advertising | 13 months | Google Ads |
What Google Ads Tracks: Ad impressions, clicks, conversions, and remarketing audience lists. This helps us understand which marketing campaigns are effective and show you relevant advertisements across the Google Display Network.
4. How to Manage Cookies
Cookie Consent Banner
When you first visit our site, you'll see a cookie consent banner. You can accept all cookies, reject non-essential cookies, or customise your preferences.
Change Your Preferences
You can change your cookie preferences at any time by clicking the "Cookie Preferences" link in the footer of our website.
Browser Settings
Most browsers allow you to manage cookies through their settings. You can:
- Block all cookies
- Accept only first-party cookies
- Delete cookies when you close your browser
- View and delete individual cookies
Note: Blocking or deleting essential cookies may affect the functionality of our website. You may not be able to log in, purchase tickets, or use certain features.
5. Browser-Specific Instructions
Here's how to manage cookies in popular browsers:
Google Chrome
Settings → Privacy and Security → Cookies and other site data
Mozilla Firefox
Settings → Privacy & Security → Cookies and Site Data
Safari
Preferences → Privacy → Manage Website Data
Microsoft Edge
Settings → Cookies and site permissions → Cookies and site data
For detailed instructions, visit your browser's help documentation or aboutcookies.org.
6. Third-Party Cookies
Some cookies on our site are set by third-party services:
Google Analytics
We use Google Analytics 4 to analyse website usage. Google may use this data in accordance with their own privacy policy.
Google Ads
We use Google Ads for remarketing and conversion tracking to improve our marketing campaigns and show relevant advertisements.
Stripe Payment Processing
Stripe may set cookies for fraud prevention and payment processing. Your payment details are handled exclusively by Stripe and never stored on our servers.
Stripe Privacy Policy7. Updates to This Policy
We may update this Cookie Policy from time to time to reflect changes in technology, legislation, or our business operations. The "Last updated" date at the top reflects the current policy version. You may be asked to review and accept updates before purchasing tickets, entering competitions, or accessing your dashboard.
8. More Information
For more information about how we protect your privacy and handle your data:
Contact Us
If you have questions about our use of cookies, please contact us: